Top Scalable Customer Acquisition Strategies After Developing Your SaaS Product with Dan McGaw #133

Get a Free Copy of  “Build Cool Shit” by Dan McGaw just by texting “martech” to the number 415 915 9011, Enjoy!Dan McGaw is an award-winning entrepreneur, speaker, and CEO of McGaw.io, an analytics and marketing technology consultancy as well as a SaaS platform, UTM.io.Dan is also a 500 Startups Mentor and has previously started the first business accelerator in Orlando. He’s a thought leader in the MarTech world and a CXL instructor on the topic. Dan previously served as the Head of Marketing at Kissmetrics as well as worked as a CMO consultant for a number of high-growth companies, implementing tools, offering support, and analyzing their data. During this interview we cover:00:00 The Financial Due Diligence Framework Course01:02 - Intro02:11 - Getting Your First 10 - 100 Clients 06:25 - 100K on Customer Acquisition VS Product Lead Growth09:30 - The Relation of  Time and Labour for CAC Improvement12:05 - What is a Successful Customer Acquisition Campaign 14:02 - Top Mistakes to Avoid at Early Stages & the Importance of Mistakes18:33 - Scalable Channels, The Right Time to Scale23:50 - Still Content Marketing After PMF?27:19 - SEO, Technical VS Content Quality29:00 - Why SaaS Companies Fail to Build Tech Stack32:40 - Top Tech Stack Tools Mentions:McGaw.ioUTM.ioHow to Create a Lead Generating Content Marketing StrategyHarvest TrackerAttribution AppAmplitudeAutopilotBooks:HookedBuild Cool ShitGet In Touch With Dan:Dan's LinkedinTag us & follow:Facebook  https://www.facebook.com/SaaSDistrictPodcast/LinkedIn  https://www.linkedin.com/company/horizen-capitalInstagram  https://www.instagram.com/saasdistrict/More about Akeel: