SEO Strategies for International Expansion w/ Brodie Clark

Show Notes:00:10: Welcome, Brodie Clark, Melbourne-based SEO consultant1:42: Brodie’s best strategies for expanding SEO Internationally3:54: How much does existing equity “transfer” to international markets using hreflang (ex. /us/)?5:37: Why automatic redirection isn’t a good idea7:30: Expanding domains is a long-term game, link signals9:54: Advice for sites that aren’t well-established11:50: Is a link building strategy necessary?17:05: The highest value links globally20:27: What was the effect on Google Penguin in Australia?26:00: Brodie’s SEO consulting playbook33:45: Are audits necessary? Why choosing the right client matters41:56: Tips for new SEO consultantsShow Links:Learn more about Brodie ClarkFollow Brodie on TwitterFollow Ross on TwitterSend us an email