43. Build a Brand and Create Demand for Your Agency

There was never a better time to pursue your passion and share your agency knowledge with others than today. Join the inspiring conversation between host Jim Schubert and guest Dani Kimble to hear how marketing has changed drastically in the last decade, creating space for greater personal content, connections, and community on this episode of Agents Growth Academy.3 Key TakeawaysBy holding your agency cards close to the chest, you are preventing society from seeing what insurance really means. It’s time to share what you know!You have more opportunities now than ever to make real connections with your audience. The marketing space has exploded in just a few years. Focus on the long term impact of your marketing strategy. You may gain more leads the old way, but are you keeping them after a year or two? ResourcesDani’s LinkedInDani’s TwitterWebsite: www.azeliemarketing.comKeli’s account with inspiring insurance storiesBradley FlowersTraction by Gino Wickman and his quadrant system: Delegate and ElevateNotionFounder Brand by Dave GerhardtBuilding a Story Brand by Donald MillerGet a free audible book at audibletrial.com/growbigGo to mountainmallow.com and use code GROWBIG to get a 15% discountAbout Dani KimbleDani Kimble is the Founder/CEO of Azelie Marketing. She has nearly 7 years of professional marketing experience supporting small/midmarket businesses with branding and marketing. Over that time, she's served as CMO for an independent insurance firm, and has also supported consulting firms, restaurants, and SaaS startups. Her expertise lies in building custom marketing strategies - and she brings that expertise to a small number of innovative, growth-oriented companies.Dani resides in Ohio with her husband and four children. In her free time, you can find her hanging with her little ones - and over-consuming marketing content.ePayPolicy The simplest solution for insurance agents to collect credit card and ACH payments