Be a Boss and Kick Out Imposter Syndrome with Julia Li and Bianca Jochimsen: Mediavine On Air Episode 14

In my opinion, there are those who admit to having imposter syndrome — at least sometimes — and then there are fibbers. Welcome, audience, to an episode of Mediavine On Air where we talk a bit about the f-word. That’s right, feelings.



I’m your host Jenny Guy, and in late 2020 I had the privilege to sit down with two powerhouse Google employees, Julia Li and Bianca Jochimsen. They both know a thing or two about starting out as non-techies and rocking it in a tech world. Which is something quite a few content creators can identify with.



We discussed the root causes of imposter syndrome as well as specific strategies and action items to kick it to the curb.



Now let’s show imposter syndrome who’s boss







Helpful Resources



The Disciplined Pursuit of Less — An article to guide you upward in your career.#IAmRemarkable — Google's initiative empowering women and other underrepresented groups to celebrate their achievements in the workplace and beyond.







Watch the video here or check out the transcript below.







Be a Boss and Kick Out Imposter Syndrome



[MUSIC PLAYING] JENNY GUY: It is Thursday, October 22, which means we are back with another episode of Teal Talk. I'm Jenny Guy, the Director of Marketing for Mediavine, and your host for the show, where it is my privilege, along with my team, to find experts from all corners of the content creation industry and make them talk to me for an hour.



It is a chance to interact with the outside world which in 2020 is a rare gift. Or something we were actually talking about with my guests before we started, being with you guys every other week throughout the year and every week during the Summer has certainly made a huge difference in my personal sanity. So I just wanted to say, thank you for the opportunity to be here and to be with you guys. It is a treat, and it is certainly a treat to be here with my guests for today.



It's a big day on Teal Talk. We've got exciting guests covering a really huge topic for everybody. So without any further ado, like it or not, as bloggers we live in a tech world. With your ad manager, your hosting company, your site designers, you might feel you're at a disadvantage due to a lack of technical expertise and always having to pick things up as you go.



Today we're talking with Julia Li and Bianca Jochimsen, they're from Google, guys. They're both longtime, somewhat unexpected, Google employees who routinely interact with some of the best minds in the industry. And they are here to talk with us about overcoming imposter syndrome and balancing being a badass in the work space, while simultaneously building really meaningful relationships.



So let me introduce them if I can say their names. We'll try. Julia Li is a channel partner manager. She manages a portfolio of web channel partners, who help publishers with site monetization, and leads the strategy for growing North America's apps channel partners business. She's been at Google for almost six years, working on both the buy side and sell side advertising teams.



In addition to being a partner manager, she is a facilitator for search inside yourself-- a two day mindfulness course founded at Google. And a core member of the Greenglers sustainability team in New York. Welcome, Julia, thank you for being here.



JULIA LI: Thank you so much, Jenny. I'm so glad to be here.



JENNY GUY: Glad to have you. All right. Bianca leads the global Google Certified Publishing Partner program which certifies the most trusted partners on Google's publisher part products. We are also one of those few GCPP.



She is originally from Germany, joined Google in 2012 in Dublin, Ireland. And in her previous roles, managed teams and programs that supported Google Ads customers. Bianca is also a career guru and an innovation coach at Google and leads innovation workshops for Google's and NGOs and executives.



Welcome, Bianca. Thank you for being here.