The ugly truth(s) about branding - Austin Franke

In this episode, I talk with Austin Franke, brand strategist and founder of consultancy firm Woopunch. Austin has quite an unconventional approach to branding, using knowledge from behavioral science and other evidence-based fields. We talk about some ugly truths in branding and how we can move beyond the typical branding cliché's. Check out Austin's business and make sure you subscribe to the newsletter. WoopunchFind the full list here on the blogpost, or watch the video on Youtube (dropping the 17th of march).Want to learn more about branding  & strategy? Subscribe to the newsletter on letstalkbranding.comLooking for more videos? Check out my Youtube channel. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit letstalkbranding.substack.com