If Your Risk Assessment Doesn’t Look at Personas Within Accounts, It’s Not Accurate
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In our final episode with Asaff Zamir, Asaff explains his approach to risk assessment by treating customer accounts as a subjective ecosystem. To do an accurate assessment of account health, he advocates for looking at each persona within an account and analyzing each person's perspective, experience, relationship strength, and personality.
If Your Risk Assessment Doesn’t Look at Personas Within Accounts, It’s Not Accurate