Jasper VP of Marketing, Meghan Keaney Anderson on GenAI

Questions covered in this episode: 1:54 Opening Question (Can you share a time when you failed at something and you have learned?)5:18 What is your role like as a VP of Product and Industry Marketing at Jasper?9:15 Is GenAI a huge product marketing fit already?13:01 How do you think GenAI will change what product marketing does?18:13 Tell us how you went from more product marketing management level to VP of product marketing at HubSpot?21:32 How did you make the jump from Director of PMM to VP of Marketing? Did you feel like you were “missing” any skills? How did you approach that?23:54 How did the transition go from being the VP of product marketing to another company to be the CMO?26:06 CMO role vs. VP of Product Marketing? How do they differ?28:57 What got you excited about creating the Reforge course?33:02  What's your favorite part of the course?35:32  Rapid FireWant more insights from Meghan? Check out her Sharebird Profile.Looking to connect? You can find Meghan here on LinkedIn.