087: Bootstrapped to $83M. Samcart, Brian Moran & Mathematical Marketing

DESCRIPTION: In this episode of “Beyond a Million”, join host Brad Weimert as he sits down with Brian Moran, the CEO and founder of SamCart. Brian takes us through his incredible journey of bootstrapping his business and later securing $83M in series B funding in 2019.  Brian underlines the pivotal role of assembling the right talent in a software development crew and highlights the number 1 thing you should not do when starting a SaaS company. We also dive into his expertise as a digital marketer and funnel builder to bring you tactics that you can implement today.  Tune in to gain insights from Brian's experience in entrepreneurship and business development.   Brian Moran is a former college baseball player turned successful online entrepreneur. After studying marketing at Grove City College, he launched thetrainedbaseball.com, offering digital baseball courses. Brian excelled at creating efficient sales funnels and pioneered the "one-page funnel" strategy, boosting conversions with less effort. This approach not only covered his costs but also built a loyal audience through valuable content. He later founded SamCart, an e-commerce software company, quickly becoming an internet millionaire.    HIGHLIGHTS: Brian Moran's bootstrap journey to $83M in series B funding Precious mentorship advice for entrepreneurs Samcart and Creator U's tailored solutions for all business stages Brian's emphasis on assembling a proficient software development team The importance of media buying and paid advertising    SOCIAL MEDIA Website URL: https://www.brianmoran.com/ Social Media URL: Brian Moran’s FB 👉 https://www.facebook.com/followbrianmoran Brian Moran’s IG 👉 https://www.instagram.com/brianmoran13/ Brian Moran’s LinkedIn 👉 https://www.linkedin.com/in/brian-moran-13836115/ TIME STAMPS: 00:00: Prelude 01:03: Introduction to Brian Moran 01:49: What is SamCart? 05:12: How did SamCart start? 12:15: Transitioning from course community to software 17:26: Choosing the Right Business Model 21:18: How did Brian think about building a software company? 23:50: How did he get his start at Samcart? 27:56: If you started a software company today, would you seek investor funds or fund it yourself? 31:36: Best advice from Tom Kulzer and Clate Mask 34:47: What was the business model of SamCart? 38:27: Would Brian have done the bootstrapping version differently? 45:30: Brian’s biggest mistakes in building a software company 48:40: What are the components that Brian thinks are mission-critical? 52:47: How SamCart became a course platform 56:50: Learning from mistakes and moving on 59:39: How to find more information about SamCart 1:00:47: Support Beyond A Million 1:01:21 - END   Subscribe to the Podcast We hope you enjoy this episode and that you find some golden nuggets within this interview. Trust us, it's there! If you want episodes delivered straight to your inbox, consider subscribing to the show and we'll email you each time a new episode is released! Thanks for tuning it & keep being awesome. BAM! 💥