Diagnosing a Drop in Google Traffic - Part 1

Has your Google traffic dropped? In this episode Marie goes into great detail describing how you can assess a decline in organic traffic. Your losses may be because of a Google update but there are many other reasons. Marie covers technical issues, core web vitals, competitor research and much more.

In the next episode, two weeks from now we will go into even further detail on how you can determine if your drops are due to a change in intent, relevancy or because of quality issues.

Newsletter episode 240
https://www.mariehaynes.com/newsletter/episode-240/

Links mentioned in this episode:

Using a knowledge of semantic search to improve E-A-T
https://twitter.com/Marie_Haynes/status/1537087939968221188?s=20&t=KOEJWeSmtERtphpydbriWw

SMX Advanced Talk/Agenda
https://marketinglandevents.com/smx/advanced/

Is Google Search Dying?
https://www.theatlantic.com/ideas/archive/2022/06/google-search-algorithm-internet/661325/

MHC clients that did well with May core:
https://twitter.com/Marie_Haynes/status/1536722779889979392?s=20&t=KOEJWeSmtERtphpydbriWw

Google algorithm update list:
https://mariehaynes.com/algo

Screaming Frog article on redirects:
https://www.screamingfrog.co.uk/how-to-use-the-seo-spider-in-a-site-migration/

Using Archive.org to get old urls to test redirects:
https://exposureninja.com/blog/extract-urls-archive-org/

Local SEO case study on improving page speed on Moz:
https://moz.com/blog/local-seo-speed-optimization-case-study

Mobile Moxy to monitor SERP changes for your brand:
https://mobilemoxie.com/

Newsletter:
https://mariehaynes.com/newsletter

Hire Marie and the MHC team to help improve your site or assess a traffic drop:
www.mariehaynes.com/contact
help@mariehaynes.com
twitter.com/Marie_Haynes


Submit a question for the next Q&A
Mariehaynes.com/qa-with-mhc