The real cost of winging your sales

"Failure to plan, practice, rehearse, capture lessons and debrief is an act of gross misconduct on their part of the salesperson and the part of their manager. It should result in a minimum of a written warning and repetition should result in dismissal.
Harsh words? Not at all. Consider the cost of getting one opportunity into the top of the funnel."
Welcome to the world, and more importantly, thinking, of Marcus Cauchi. This is taken from one of his brilliant blogs on Medium, https://procustomer.medium.com/ 
Marcus' about section on LinkedIn reads thus :
"Marcus met the Devil at the crossroads on Route 66 and he sold him a short-term lease on very favourable terms" - testimonial from my accountant

I work with CEOs, VPs of Sales & Marketing & Channel Chiefs of technology vendors who recognise that success is not a function of having hundreds of salespeople or dozens of channel partners who occasionally uncover a piece of business, but rather it’s a function of having a handful of select salespeople & partners who share a common vision, have common goals, and can be counted on to work collaboratively to effectively, efficiently, and consistently uncover new opportunities."
I wish I had a Marcus in my life in my early sales career, and thankful that I have met him now. 
He doesn't hold back, calls it as he sees it, calls out the BS we see and know to be true, but maybe won't look in the mirror. 
If you are serious about upping your sales performance as an individual, or that of your team, the next 40mins will be an education. 
Then you need to connect with Marcus and learn more about what he can do for you and your team.
Marcus is also the host of TheInquisitor Podcast, with over 300 hours of amazing guests and resources.
#TheInquisitor podcast can be found at:

Podbean: https://lnkd.in/dEpJ76v
Apple: https://lnkd.in/gMXwNtP
Spotify: https://lnkd.in/dVBytnY
Marcus is a beacon of light in the sales world.
You can also follow Marcus on Twitter https://twitter.com/The_Inquisitor