Snack Ep #18: Audience vs Community in Marketing | The Girls in Marketing Podcast

What’s the difference between audience and community? It’s been a debate for years.

Are they the same thing?
How do you build an online community?
Why is community so important?
So. Many. Questions.

In this week’s snack episode, we dive into the real difference between audience and community and why community is crucial for brands today.

Grab a snack and tune in to hear the Girls in Marketing Team share their opinions on this topic. This snack episode covers:
•Creating an online community
•How to grow a following
•Building a tight community
•The importance of community for brands
•Examples of brands that use community well

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