Behind The Scenes of the Creator Economy with Hannah Anderson | Kyma Media and ex Social Chain

Today, we're joined by Hannah Anderson, Managing Director of Kyma Media and Co-Founder of Social Chain, with Steven Bartlett and Dom McGregor.

Hannah spills the secrets behind today's creator economy, discussing the highs and lows of working in social media and what it is REALLY like to work with some of the biggest influencers around including GK Barry and KSI.

Topics discussed in this episode:

Creator economy


Working with influencers
Founding Social Chain, one of the world's first social media agencies
Leveraging Facebook and Snapchat for your brand
Advice for new starters in the marketing industry
The future of the creator economy
Being a leader in the industry
Founding an agency


This episode is a great listen for anyone working or looking to work in the world of influencer marketing in the future. A huge thanks to Hannah for joining us in this episode and we'll see you in the next one.

Don't forget to like our podcast to be notified when our next episode is released :)

If you're new around here, make sure you're following Girls in Marketing on social media:
LinkedIn: https://www.linkedin.com/company/girls-in-marketing/
Instagram: https://www.instagram.com/girlsinmarketing/
TikTok: https://www.tiktok.com/@girlsinmarketingg