Building a Personal Brand with Isobel Cowell | Kurogo

In this episode, Olivia is joined by Isobel Cowell, Head of Social at Kurogo, a personal branding agency. Isobel has a huge personal brand following on LinkedIn and is a young leader managing over 10 staff and the agencies social media.
We discuss how employees can build their own personal brands without owning a business, what life is like as a young leader, the struggles of imposter syndrome, and creating your own opportunities to enhance your employability.
Isobel talks about how she grew her following to over 58,000+ people on LinkedIn in a short space of time and why being authentic is the key to building your own personal brand.
If you're interested in learning more about personal branding, what to post on LinkedIn and what it's like to be a young leader, this episode is a great listen.