Creating Effective PR Campaigns with Rachel Allison | Axe & Saw

In today's episode, we are joined by someone who knows the PR world inside out! Rachel Allison is the founder of PR Agency, Axe & Saw, and someone who regularly advocates for Diversity, Inclusion & Equity in her work.

This episode covers:

Working in PR
Building your own agency
The difference between good and bad PR campaigns
Working for a small vs large agency
The evolution of the PR industry


If you're in the PR agency or simply interested in PR, this episode is a must-listen!

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