Episode 657 | Concierge Onboarding, Building a Great Brand, and More Listener Questions

In episode 657, join Rob Walling as he answers more listener questions. Topics range from concierge onboarding to getting higher engagement rates on cold emails. He also covers how to think about balancing product improvements vs. marketing.



Topics we cover:




1:00 - Concierge onboarding



7:34 - Branding tips for a new business



14:42 - Getting higher engagement rates on cold outreach emails



21:29 - Prioritizing product improvements vs. funnel-building



14:42 - Getting higher engagement rates on cold outreach emails



21:29 - Prioritizing product improvements vs. funnel-building




Links from the Show:




Fascinate, Revised and Updated: How to Make Your Brand Impossible to Resist



TinySeed 



MicroConf Youtube Channel




If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you.



Subscribe & Review: iTunes | Spotify | Stitcher