#38 Catherine Clark | Founding Partner @ clarkmcdowall

In this episode, Catherine Clark drills down on what it takes to be an effective innovation partner, from her early agency work partnering with Unilever to her current projects for Starbucks. She talks about feeling fearless as she co-founded her branding agency with a neighbor, and why their shared values — around family life and women in leadership — transcended their opposite thinking styles. Listen for advice on: Starting the innovation process by defining goals How to best fight against pushbackExciting advocates to help navigate organization sizePersonalizing your concept of win/win Learn more: Catherine Clark: https://www.linkedin.com/in/catherine-clark-1711b91/Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/About WIN: Women in Innovation: https://www.womenininnovation.coBrand Copy by Nicole Beckley Hosted on Acast. See acast.com/privacy for more information.