Understanding Client Risk Tolerance When Selling Annuities

In this episode, we delve into the crucial aspect of understanding client risk tolerance when it comes to selling annuities. Join us as we explore the factors that influence risk tolerance, from individual financial goals to market conditions, and how advisors can effectively assess and communicate risk to clients. Gain valuable insights on building trust, tailoring annuity solutions, and ensuring a successful client-advisor partnership in navigating the complex world of annuity investments.