Designing from the ground up with Shelley Simpson

In the first instalment of the exclusive Australian Made series, Vince chats to Shelley Simpson the founder of Mud Australia. At a time of so much uncertainty in the world, the Australian Made series will focus on brilliant people here in Australia, celebrating designing and making local.
Mud Australia was founded in 1994. The porcelain range, designed by Shelley, combines handmade processes with clean lines, an array of mesmerising colour palettes & all without compromising functionality. The end result is a product that neatly intersects a minimalist aesthetic with an artisan finish. Their porcelain happily fits in any interior, providing a timeless alternative to mass produced ceramic design. Listen in as Vince and Shelley discuss the first bowl she ever made, how she launched her business through a government incentive scheme and her rise from selling her creations on the weekend at local markets to establishing Mud as an Australian ceramic icon.  
Every piece of Mud is handmade in their Marrickville Sydney studio using a highly nuanced and hands-on process. Through Shelley’s creative vision and sage business mind, Mud Australia has become an Australian design icon with stores across the world including Sydney, Melbourne, Los Angeles, New York and London.  The brand has organically attracted a high profile fanbase of chefs and celebrity names including Gwyneth Paltrow, Nigella Lawson and Bill Granger.
Enjoy! 
MUD Australia 
Design Your LifeSee omnystudio.com/listener for privacy information.