Viral Real Estate Rapper Tells ALL | Steven Diaz

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Matt Lionetti: https://www.instagram.com/matt.lionetti/

The Broke Agent: https://www.instagram.com/thebrokeagent/

Steven Diaz: https://www.instagram.com/stevendiaz_realtor/

Listen and Subscribe:
Apple Podcasts: https://podcasts.apple.com/us/podcast/over-ask/id1547905792

Timestamps:

00:00–00:38 Intro
01:21 “Were you trying to make it as a rapper before you got your RE license?”
04:01 Costs and the ROI of producing his rap videos
05:22 Steven’s first real estate rap—and the first one that really popped off
08:02 Cross-posting to TikTok and YouTube and the reception on those platforms
09:15 How long he plans to keep making real estate raps—and what he wants long-term
10:55 Performing at concerts and real estate conferences
12:26 “You’re creating original audios that people are using.”
13:41 How he figures out what to create next
14:30 Collab invitations
15:22 Agent-to-agent referrals and how his real estate raps have changed his business
18:12 How he maximizes the life of each video
31:06 Any negative feedback from other agents in Fresno?
34:27 “You’ve found a way to make real estate rap not cringe.”

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