Liza Enebeis: How Studio Dumbar creates brands that are Pure, Simple, + Powerful

Highlights from the conversationOne thing with simplicity is to not confuse it with minimalism. Simplicity is about focus and really defining your purposeIf you don't come together as a collective, sometimes you'll never be seenPurity is really important. It's where we try to get to the essence of a brandGreat design doesn't mean good results. It's really the power of everyone togetherMotion really brings the work to lifeEven then the smallest move can really define the personality of a brand More about Liza Liza is Partner and Creative Director at Studio Dumbar.Studio Dumbar (part of Dept) is an award-winning international agency with a Dutch heritage, specialising in visual branding and motion. Liza is directly involved with all main projects such as the visual identity for Amsterdam Sinfonietta, Mauritshuis, the Royal Picture Gallery, the brand refresh of the van Gogh Museum, and she is a co-initiator of Demo - Design in Motion Festival.She is an MA Design graduate from the Royal College of Art, London. Before joining Studio Dumbar she worked for Pentagram London for several years.Liza is a co-founder and the host of Typeradio.org, the podcast station on type and design. In 2018, she was elected as a member of the prestigious design association, AGI – Alliance Graphique Internationale. And in 2021 she became a member of the Board of D&AD – the Design and Advertising Association in the UK.Find Liza here: LinkedIn | Instagram | Website Show notesPeople:Tom DorresteijnMiscellaneous:NS – Dutch Railways rebrandBranding the Netherlands How you can helpThere are four ways you can help us out.Give us your thoughts. Rate the podcast and leave a comment.Share this as far and wide as you can - tell your friends, family and colleagues about us (caveat: if you own a family business, these may all be the same people)Tell us how we can create a better podcast - tell us what you liked, didn’t like, or what you’d like to hear more (or less) ofTell us who you’d like to hear on the podcast. Suggest someone that you think we should interview.One More Question is a podcast by Nicework, a purpose-driven company helping people who want to make a dent in the world by building brands people give a shit about.One of the things we do best is ask our clients the right questions. This podcast came about because we want to share some of the best answers we have heard over the last 13 years. We talk to significant creators, experts and communicators we encounter and share useful insights, inspiration, and facts that make us stop and take note as we go about our work.Hosted by our founder Ross Drakes.Subscribe iTunes, Spotify, Stitcher, Google PodcastsMusic by: @dcuttermusic / http://www.davidcuttermusic.com
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