Episode #36, Market Gardening with Matt Ladegaard

Today we meet Matt Ladegaard, a market gardener, entrepreneur and marketeer, founder of Groundstone Farm in Pojoaque NM, just north of Santa Fe where he sells retail at the Santa Fe Farmers Market and wholesale via Squash Blossom Local Food and La Montanita Coop.

He went to school for sustainable agriculture and has worked at several farms around the country over the last decade.

We cover what it’s like to be a market farmer, an overview of the the thriving Santa Fe farmers market community, how he leased a small piece of prime farmland for almost nothing to start his market farm business, what the new generation of farmers are doing now to launch successful farmers market businesses, how to market the highest quality local food and not compete on price in a world of easily available cheap foods, how much land you really will need to start farming, and the basic farming concepts and systems you must master before jumping into business.

---

Send in a voice message: https://podcasters.spotify.com/pod/show/get-in-my-garden-podcast/message