WISDOM PODCAST 32 — KO ATATF

Welcome to the WISDOM PODCAST. A conversation amongst artists, creators and owners from around the world, giving Wisdom on how they do it. On Episode 32 we are joined by KO the creator of ATATF. Kordale Toomer, better known as, “K.O.” is Atlanta's renaissance man. The born and raised Atlanta native has transcend from the music industry, footwear industry and gaming industry. He is known for the "ATATF" community based in Atlanta, GA. ATATF is Atlanta’s go-to online cult-community for sneakers AND all things pop-culture. The group harbors 50,000 members with 15,000 pending members in the waiting queue. By building and establishing platforms to help push and navigate stories, this gives him a unique and authentic approach in communicating product, brands and events  for local and global brands.

ATATF is Atlanta’s online community cult for sneakerheads and anyone interested in pop culture. Members often discuss current events relating to music, art, food, politics, fashion, and much more.  The community is also helpful when member ask open discussions about career and life advice. I feel this is what makes ATATF bigger than just “sneakers.”  To create a more exclusive environment for the members, I also began to invite select influencers and celebrities inside of the group to carry on daily conversations to create a larger than a normal platform. The group grew into a hit with the middle, high school & college communities.