Small Business Social Media Advice | Social Media Manager Cameron Norfleet Pivach

This week, Cassie and Erica chat with Social Media Manager Cameron Norfleet Pivach. In this episode, Cameron shares unique advice for small businesses looking to start, grow, and maintain a community on social media.
Here's a peek at what we cover in this episode:
[00:03:23] - Cameron shares a peek at her career journey thus far, from working at Disney World to starting her own business, earning her MBA, and gaining experience along the way in social media for niche markets. She explains her passion for infusing compelling narratives into client messaging and how being personable online can help to build lasting relationships with your customers.
[00:16:19] - Cameron uncovers unique social media strategies that businesses with limited resources can implement that will make an impact, like becoming more discoverable by optimizing your presence on each platform, and measuring performance to ensure you're reaching your goals. She also shares advice on how to overcome creative burnout as a social media manager, and lessons learned in leadership from her time at Disney.
[00:30:23] - Cameron gives us her best advice around the constantly evolving social media landscape, and explains how small businesses can stay agile and adapt to new trends while staying true to their mission on social media.
Grab a drink and listen in to this week's Marketing Happy Hour conversation!
____
Other episodes you'll enjoy if you enjoyed Cameron's episode:
Building an Engaging Brand on Social Media | Jack Appleby of Future Social
Top Social Media Tips by Platform | Bri Reynolds of Lyft
Growing a Community on Social | Karissa Widder of Kindred
____
Say hi! DM us on Instagram and share your favorite moments from this episode - we can't wait to hear from you!
⁠⁠⁠⁠Join our MHH Insiders group to connect with Millennial and Gen Z marketing professionals around the world!⁠⁠⁠⁠
⁠⁠Get the latest from MHH, straight to your inbox: ⁠⁠⁠⁠Join our email list!⁠⁠⁠⁠⁠⁠
Connect with Cameron: LinkedIn | Instagram
Check out Vessel Marketing: Instagram | LinkedIn | Facebook
Connect with Co-Host Erica: ⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠
Connect with Co-Host Cassie: ⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠
Follow MHH on Social: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠Threads⁠⁠⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠⁠⁠TikTok⁠⁠⁠⁠ | ⁠⁠⁠⁠Facebook⁠⁠⁠⁠
New to Marketing Happy Hour (or just want more)? ⁠⁠⁠⁠⁠Download our Marketing Happy Hour Starter Kit⁠⁠
This podcast is an MHH Media production. ⁠⁠Learn more about MHH Media!⁠⁠
⁠⁠Interested in starting your own podcast? Grab our Podcast Launch Strategy Guide here.⁠

---

Support this podcast: https://podcasters.spotify.com/pod/show/marketinghappyhour/support