Mary Shelman - Value Added Food Labels: Marketing Hoax or a Path to a Better Food System?

Nowadays, grocery store items are stocked full of labels: pasture raised, cage free, non-gmo, sustainable, the list goes on. But if the health and environmental problems these labels seek to address were legitimate, why wouldn't they be made mandatory? Are they just a marketing hoax or a path to a safer, healthier, more environmentally friendly food system?  We sit down with agri-business expert Mary Shelman to deconstruct these questions and more. Mary is an internationally recognized thought leader, author, and speaker on global agribusiness, AgTech, and food system trends. She is the former Director of Harvard Business School’s Agribusiness Program and has worked closely with startups, Fortune 500 companies, governments, and the FAO. She is the author of 70+ case studies on the world’s top agri-food businesses.