Imbuing A Story Into Your Design - Taniya Nayak - Defining Hospitality - Episode # 114

Our guest this week is an interior designer who has become a household name. She’s an expert storyteller, creating compelling stories through both her design, and her appearances on screen. She’s been frequently featured on HGTV as a host and mentor on “Battle on the Beach” and “Build it forward”. Joining the show this week is Principal and Interior Designer at Taniya Nayak Design, Taniya Nayak!Taniya sits down with Dan to dive into her background as a designer. She covers the ways that bartending helped her refine her design skills, the necessity of designing your spaces for a wide range of guest experiences, and how she got started as a host on HGTV. Takeaways: For Taniya, hospitality means addressing all the small nuances of an experience. It means creating a warm and inviting space where you are thinking about every possible customer scenario. Balancing operations and design is a delicate task as you will often need to choose between prioritizing aesthetics or cost. Ultimately, the choices you make need to revolve around the experience you are trying to create for your guests. Creating an experience your guests want to evangelize is important because a guest’s journey begins with a review. Their expectations of your space are set by what they read beforehand, and a bad review can set guests up with a pretense of your space.A quality product is the cornerstone of any successful business, but the presentation around that product determines your success. An ok product with great presentation will outshine a great product with lackluster presentation. As a designer, you need to tell a story that relates to the guests in your establishment. Each element should correlate either functionally or emotionally to the story of why your guest is in that space. As a young designer, it can feel demoralizing to not land a design job right out of college. Retail, customer service, and food service jobs give you firsthand knowledge into how those environments run, making your future designs for those spaces more effective. For leaders in the design space, you need to create environments for your employees to thrive. Encourage communication, and make your employees feel comfortable being vulnerable. From their honest sharing comes opportunities for you to help them grow. Quote of the Show:“I want to make sure that when the guest comes in, they are greeted by a warm and inviting space.” - Taniya NayakLinks:Twitter: https://twitter.com/TaniyaNayak Website: https://taniyanayak.com/ Instagram: https://www.instagram.com/taniyanayak/ Podcast: https://www.buzzsprout.com/1892187 Shout Outs:0:30 - HGTV0:42 - Ellen DeGeneres0:45 - QVC0:46 - Rachel Ray0:47 - Oprah1:20 - Hotec: https://www.hotecglobal.com/ 10:44 - Yelp11:42 - Open Table: https://www.opentable.com/ 12:37 - The Break: https://www.buzzsprout.com/1892187 17:13 - Danny Meyer: https://www.linkedin.com/in/dhmeyer/19:02 - MIT21:03 - Boston Architectural College: https://the-bac.edu/  33:06 - Knock First: https://www.imdb.com/title/tt0401024/?ref_=ttpl_ov 35:28 - Baccarat Hotel New York: https://www.baccarathotels.com/37:16 - Craigslist37:53 - ABC Family38:14 - The New York Yankees: https://www.mlb.com/yankees Ways to Tune In: Spotify: https://open.spotify.com/show/0A2XOJvb6mGqEPYJ5bilPXApple Podcasts: https://podcasts.apple.com/us/podcast/defining-hospitality-podcast/id1573596386Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly93d3cuZGVmaW5pbmdob3NwaXRhbGl0eS5saXZlL2ZlZWQueG1sAmazon Music: ​​https://music.amazon.com/podcasts/8c904932-90fa-41c3-813e-1cb8f3c42419