How to train your brain to find new opportunities | A lesson from neuroscience

<p>Have you ever experienced that phenomenon where you hear about something for the first time and then all of a sudden start to see that thing everywhere? Most of us have. It feels like a crazy coincidence in the moment but it's actually not a coincidence at all. There's science behind why this happens and the science is even crazier than the "coincidence"!<p/><p>In today's episode, special guest Donald Kelly unpacks this phenomenon and explains how we can use this science to identify new opportunities - both in our physical environment and in communications with others.<p/><p>If you know me, you know I get excited by studying the psychology and neuroscience behind communication so this was easily one of my favorite episodes. I gained a ton of value from the conversation and I know you will too. Enjoy!<p/><p>Side note: the survey I mention at the end of the episode can be found here: https://www.persuasionschoolpodcast.com/survey <p/><p>Guest bio:<p/><p>"Donald has a belief that “anyone” can sell if they have the desire. Early on in his sales career, Donald struggled with sales, but through the proper training and coaching, he became a top performing seller.<p/><p>He has since taken it upon himself to “evangelize” the message of effective selling to struggling entrepreneurs, salespeople and anyone looking to improve their sales hustle.<p/><p>Donald hosts a popular sales podcast called, “The Sales Evangelist”. The show has over 2.3 million all-time downloads and is listened to in over 150 countries. Donald and his podcast have also been mentioned in Entrepreneur Magazine, Forbes, INC, and HubSpot as a top B2B sales podcast. You can connect with him on LinkedIn, Instagram and Twitter @DonaldCKelly."<p/>