565: How to Strategically Leverage Paid Ads in Your Business

In this episode, I'm jumping into the essential elements of a successful business foundation. I've noticed a common mistake many entrepreneurs make - resorting to solutions like paid ads, social media, or new platforms to salvage their struggling businesses without first solidifying their core strategy. I’m dismantling the misconception that ads alone can transform a struggling business into a thriving one. Listen in to gain valuable insights into why your business's success hinges on a rock-solid foundation, and learn how to avoid the pitfalls that many entrepreneurs unknowingly stumble into. Whether you're considering paid ads, social media, or any other marketing strategy, this episode provides essential guidance for building a business that can withstand the test of time.