#31 - Petchy on Branding for Value Based Small Businesses

Send me a Text Message. Join our community here!  In this episode, you’ll hear from Solveig Petch aka Petchy a brand strategist and identity designer.  Amongst other things we cover that money isn't dirty, that female (identifying) business owners tent to want to work from a caring position sometimes forgetting the selling and money bits. We talk about stealing original ideas and having a generous outlook on things. Making money as a purpose driven brand and sustaining our own lives and having some money left to do good in the world. This episode is particularly interesting for creative small business owners but if you are a crafter by hobby or passion, this will give you some insights in the 'behind the scenes' of some of your favorite yarn and fabric shops and what things they deal with to offer you their amazing products. Find Petchy on her website and instagram find her free BRANDING CHECKLIST herePETCHY OFFERS TWO GREAT DEALS for the A Smaller Life audience on our website!GET THE DEALS!Please share the episode and the podcast with a friends I rely on you, my Wollie, to expand our community. Spreading the word is all done organically without paid advertising or social media, it 100% relies on how happy you are with this podcast. Please thank us by sharing!!Please rate, review and subscribe. It only takes a couple of minutes but means the world to me.  Support the podcast and joinIf you want to build or grow your business in textile crafts, why don't you join our online community for a small, monthly contribution of only 10 euros, which is $10 ish. You get to hang out, learn from and share your business. And your craft journey with all the lovely people there, support the podcast at the same time and you get everything wrapped into one loving package. I would love to welcome you there. Go to Patternshift.fm and clickSupport the Show.☆ other ways to SUPPORT THE SHOW ☆ If you appreciate the free content and the work we put into this podcast, consider showing your support in a way that feels right to you. This could be by sharing episodes with friends, signing up for our newsletter, or making a small monthly contribution by clicking the Support the Show link. Your support keeps the podcast going and aligns with the values we share. Thank you for being a part of this movement! Apple Podcast subscription is super easy with two clicks and is anonymous for those who use the Apple app. Monthly or yearly. One amount. 4,- Buzzsprout (my podcast platform) subscription one click, fill out your bank details. Monthly. Choose your amount from 3,- and up. Leave your name and get a shoutout (if you want). ☆ JOIN THE WAITING LIST ☆ for the next cohort of the Ja, Wol Business Program! ☞ GET BI-WEEKLY ACTIONABLE BUSINESS TIPS AND INSIGHTS & EPISODE UPDATES ☜☆ SIGN UP HERE! ☆ ☞ FIND OTHER BUSI...