Breaking Barriers and Building Brands (Feat. Dr. Amara Pope)

Dr. Amara Pope highlights the cyclical nature of social movements in her diversity work. She explains how it’s disheartening to see a downward trend in prioritizing diversity and inclusion efforts in educational sectors and workplaces.  Drawing from her own experiences of living in the intersectionality of race and ethnicity Dr. Pope brings over a decade of experience both personal and professional into her work.Drawing from her research on the music industry, Dr. Pope discusses the nuances of cultural appropriation, emphasizing the importance of paying homage and uplifting marginalized voices. She shares perspectives from artists like Drake and Justin Bieber on participating in cultural spaces with respect and authenticityAs we navigate the complexities of promoting diversity and inclusion in marketing, Dr. Pope's insights remind us of the importance of authenticity, representation, and genuine engagement. By embracing diversity and inviting diverse perspectives, brands can foster innovation, drive positive change, and resonate with a more inclusive audience.This week, you’ll learn why DE&I efforts must go deeper than surface level to be effective, how Dr. Pope applies her behavioral study expertise to a range of industries, and how genuine human curiosity can bring us all closer together.LEARN MORE:>> Follow her on Facebook, Instagram, LinkedIn, X, TikTok, and YouTube. (https://facebook.com/dramarapope), (https://www.instagram.com/dramarapope), (https://ca.linkedin.com/in/amara-pope), (https://twitter.com/dramarapope), (https://www.tiktok.com/@dramarapope), and (https://www.youtube.com/@dramarapope)>> Check out her website. (www.DrAmaraPope.ca)NSLS MEMBERS ONLY:>>Listen to the bonus...