423: Transforming products into experiences – Geoff Thatcher
Release Date:
Injecting the theme park industry’s experience model into product development This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is a global community of professional members whose skills, expertise, and experience power the most recognized and respected innovative companies in the world. PDMA is also the longest-running professional association for product […]
423: Transforming products into experiences – Geoff Thatcher