Marketing VS Branding

🎉Sign up for the How To Build An Aligned Clientele Masterclass🎉   What is the difference between branding and marketing as a hairstylist or beauty professional? Ren Jones said this “​​Marketing is the equivalent of asking someone on a date. Branding is why they say yes” In other words… when you’re marketing essentially you’re extending an invitation to be a part of your community, your business and your culture. Your brand IS that culture, how people perceive you and how your values, voice and visuals communicate what you’re all about. In today’s episode we will talk about both. You don’t need tens of thousands of followers to build a profitable business by marketing yourself online… you do need the kind of personal brand that makes you irreplaceable in the eyes of your ideal clients. Find me on Instagram and come say hi!