What would drive North American industry to invest in net zero?

With governments and markets taking different approaches to industrial decarbonization around the world, Nick Fulford joins Alex Cameron to talk about the different challenges those approaches are yielding and how the US/Canadian approach is unfolding.  They explore the North American focus on market forces, the impact of 45Q and other incentives and also look at how business models could emerge in CCUS and other tech despite the challenges that lie ahead.  Now based in Houston, Nick brings a perspective of the EU market too and plenty of knowledge of Gas/LNG and Carbon Management. He is renowned as a leading Global LNG expert who has closely been involved in the US gas markets since the late 1980s and again more deeply since 2008 with the rise of the US shale gas boom.  In recent years, Nick has engaged with the emerging Energy Transition impacts on energy markets globally. Show links:  https://www.gaffneycline.com/carbon-capture-use-and-storage-ccus-project-evaluations Nick will be speaking at Decarb Connect North America, March 29-31 in Houston. For more info, see our website: https://decarbconnect.com/events/decarb-connect-north-america/Thanks to Janno Media for their technical support