S2 Ep23: The State of the Stash & The State of the Game

Three incredible Prem 15s athletes and entrepreneurs join Elma in the studio this week to chat about the way the women’s game is viewed, how important the right kit is and the progressive work they’re all doing off the field. Worcester Warriors’ Stef Evans, founder of women’s kit and apparel company Ruggette RFC, Harlequins’ Emma Swords, founder of headwear company BONCEE & Wasps’ Flo WIlliams, founder of sports marketing company, The Perception Agency & now working for MATTA, take the perception of the game to task. They debate kit provision, male allyship (and the James Haskell storm), gratefulness and coverage of the women’s game; and all make a case for the marketability of the sport and the individuals in it.