Magic Words: Cutting-Edge Revelations on Language That Can Dramatically Increase Your Impact (#143)
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Some words have extraordinary power to help us persuade others, build stronger relationships, improve customer satisfaction, and captivate audiences. Here, Wharton professor Jonah Berger reveals six key types of magic words that can dramatically increase your impact and help you get what you want. Words matter, especially these.
Magic Words: Cutting-Edge Revelations on Language That Can Dramatically Increase Your Impact (#143)