How Pure Salt’s cofounders turned a signature look into a successful brand

Pure Salt designers Aly Morford and Leigh Lincoln were always on the same page when it came to interiors. In building out their portfolio and executing early designs, it was smooth sailing. When it came time to confront the bigger decisions necessary to building their business, they started to hit their first roadblocks—overcoming them would not only make their partnership stronger, but unlock new ambitions of taking their firm to the next level.This episode is sponsored by Universal Furniture and Savannah College of Art and Design. LINKSPure Salt Kaitlin PetersenBusiness of Home