Cattle Industry Cyclical and Infrastructure Overview

Part 1 of our Black Swan Event series - with Jeff Stolle
About the speaker: Geoffery (Jeff) Stolle – VP-Marketing – Nebraska Cattlemen – Lincoln, NE
Jeff Stolle was born and raised on a family owned cow-calf and  row-crop farming operation near Wharton, Texas – on the Texas Coastal  Bend between Houston and Victoria – and is an Animal Science graduate of  Texas A&M University. After receiving his undergraduate degree in  December of 1989, Jeff remained at Texas A&M and did graduate work  in Feedyard Management and Beef Cattle Marketing before joining the  Nebraska Cattlemen Association as a Market Analyst in the summer of  1991.
Jeff has served as Vice President of Marketing and the lead staff  person for the association’s Market Reporting Service since 1994. The  Market Reporting Service currently provides up-to-the-minute market  information for approximately 300 feedyards in Nebraska, Iowa, South  Dakota, Minnesota, and Illinois. Jeff is also the primary staff person  for the Association’s Marketing and Commerce Committee and NC staff  liaison to NCBA on marketing and risk management focused issues.
Jeff and his wife Sarah feed cattle on their own account in Nebraska  custom feedyards and also work as sales representatives for Crossroads  Cattle Co. of Austin, Texas – marketing calves and yearlings from  throughout the United States into Midwestern feedyards.