5 Marketing Lessons You Need To Learn From 2023’s Best Ads (#165)
Make customers the hero of your story.
Kipp dives into the best five ads of 2023. Learn more on the importance of understanding your brand promise, leveraging societal issues, and building trust and credibility with your target audience through effective storytelling.
Mentions
Apple's "The Greatest" Ad https://www.youtube.com/watch?v=8sX9IEHWRJ8
Coca-Cola's "Masterpiece" Ad https://www.youtube.com/watch?v=VGa1imApfdg
Pop Corners' Super Bowl Commercial https://www.youtube.com/watch?v=ZMlemd6U24Y
Alzheimer's "Change the Ending" Campaign https://www.youtube.com/watch?v=yXE_J9BpJqk
Dove's Campaign Against TikTok Filters “Turn Your Back” https://www.youtube.com/watch?v=pw73tgBmv0g
HubSpot https://www.hubspot.com/
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Host Links:
Kipp Bodnar, https://twitter.com/kippbodnar
Kieran Flanagan, https://twitter.com/searchbrat
‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Darren Clarke.
5 Marketing Lessons You Need To Learn From 2023’s Best Ads (#165)