357. Navigating the World of Video and Photo with Joel Cordero

In this episode, Ryan and Joel Cordero delve into the world of video and photography, tracing Joel's journey from his early days with mentor Ben to his specialization in real estate, the marine industry, and cannabis photography. Joel shares insights into his team dynamics and the importance of clear client expectations and structured processes in creative work. This conversation provides valuable insights for aspiring visual artists and offers a glimpse into the intricacies of visual storytelling. Key Takeaways  Discover the importance of specialization in the video and photo industry. Learn the value of setting clear boundaries and expectations with clients. Understand the dynamics of a successful video and photo team. About Joel Cordero Joel Cordero is a Video Producer and Photographer with a Federal Drone Pilot License. He works closely with clientele to develop advertising concepts and content distribution strategies. He produces engaging videos designed to enhance brand awareness and messaging. His ability to capture Hi-Res images of products, food, corporate events, marine vessels and real estate serve to amplify his clients’ advertising and marketing. In This Episode  [00:00] Welcome to the show! [03:38] Meet Joel [10:06] Joel’s team [12:38] Striving for growth [15:51] Balancing work and family [17:04] Landing your dream clients [20:37] Learning to say “No” [23:38] Creating clear expectations for your clients [26:05] Cut out what you don’t want to do [30:03] Connect with Joel [31:43] Outro Quotes "I've always been a creative, grew drawing, painting, just naturally had a knack for it." "I shoot some products too, like their vape product, vape lines and things that have to be done in the studio with controlled lighting." "It's one thing to be creative. It's one thing to actually live off of it." "I'm creating a lot of social media content, primarily marketing and advertising video and photography for the real estate industry, the marine industry, and cannabis." "I try to stick with houses, boats, and bud." Guest Links Find Cordero Video & Photo online Follow Cordero Video & Photo on Instagram | Facebook | YouTube Follow Joel Cordero on Instagram Links Download the PDF resource guide to Unlock the Power of AI  FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes