Why business leaders should be fully immersed in insight and engagement with Jen Swain, Managing Director, Beatfreeks

This week’s podcast is the second instalment with Jen Swian, MD of Beatfreeks, a creative insight-led engagement agency specialising in scaling brand relevance for clients. In this episode, Yiuwin Tsang and Jen Swain explore the power of data insights for businesses and why leaders need the pieces between the data to make better decisions. Jen describes how they use insights to create more meaningful campaigns for their clients and deliver better results.About Jen SwainJen is currently the managing director of Beatfreeks and has previously run her own business focusing on coaching and consulting to empower female leaders.Prior to that she has been in the software and creative agency world for more than 12 years, most recently as Operations Director for a global Tech for Good agency.