Using Etsy as a funnel for your e-commerce business with Lauren Keplinger of Crickets To Cha-Chings Podcast

In this week’s episode of the 6 Figure Product Business Podcast, we’re chatting with Etsy superstar Lauren Keplinger, founder of Funky Monkey Children baby blankets and host of the product biz podcast- Crickets to Cha-Chings podcast. She is dishing all the dirt about Etsy and how she has leveraged the Etsy platform to make mega money for her children’s baby blanket business.
 
In this episode we dive into:
 
Things people can do to make it easy for customers to discover your products 
How to figure out the correct SEO words that you can use on your Etsy products so they can discover you so much better
Why listening to your customers and playing “detective” to jump into their brains so you understand how they search for products on the Etsy platform
Which tool Lauren loves or hates for Etsy SEO
How to follow Etsy’s rule to keep the platform happy & make profit for you! 
Leveraging Etsy to build Customer Loyalty
The easiest ways to get your Etsy customers to buy directly from YOUR website the second time around
The easiest email marketing integration and how to ask your customers to buy from your website instead of Etsy platform
Common funnel and conversion issues that most ecomm brands have and why Etsy is the best workaround because they have a built in audience 

 
Lauren Keplinger started selling online in 2012, and has since built her monogrammed baby shop to just under a million dollars in sales. In 2018 she started LaurenKeplinger.com and the Crickets to Cha-Chings podcast, where she teaches other entrepreneurs
 
> GRAB A COPY OF MY BOOK< CUSTOMER OBSESSION
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Follow Lauren
 
https://www.etsy.com/shop/FunkyMonkeyChildren
https://www.laurenkeplinger.com/
www.instagram.com/lauren.keplinger 
 
 
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https://www.kerriefitzgerald.com/services
 

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