242 – From Bespoke to Ready-to-Wear – Dawn Clarke

In this episode, I chat with childrenswear designer Dawn Clarke, who is a member of Make It British and a part of our British Brand Accelerator programme.Dawn tells us all about her journey going from making everything in-house and bespoke, to creating ready-to-wear pieces with a UK manufacturer.Discover:04:03 Why Dawn made the switch from offering bespoke to ready-to-wear children's clothing07:51 How being in the British Brand Accelerator programme helped Dawn to understand her customer11:59 What groundwork Dawn did before she started to reach out to UK manufacturers16:39 How Dawn overcame issues she had with her fabrics18:44 What special, one off features appear on Dawn's child's dresses20:27 How we helped Dawn prioritise marketing her products over making more garments25:16 What advice Dawn would give to someone who is currently making everything themselves and is thinking of outsourcing some of their productionMentioned in this EpisodeYouTube Live - How this Chilrenswear Designer Pivoted From Bespoke to Ready-to-WearBritish Brand Accelerator - Find out how you can work with me to build your British-made brand More Dawn Clarke DesignsDawn Clarke Designs Website Dawn Clarke Designs on Instagram Stay in TouchBritish Brand Accelerator - Find out how you can work with me to build your British-made brandMake it British websiteJoin Make it British - become a member of our community and promote your business in our directory or UK-made brands and manufacturersMake it British on InstagramMake it British on YouTube - subscribe to my YouTube channel to watch many of the podcast episodes as videos.