Live at ASU+GSV: How ASU Uses AI to Match Students with Right-Fit Degrees

Recorded live at the ASU GSV Air Show, Mallory chats with Auryan Ratliff, Director of Creative and Emerging Technology at ASU Online. Auryan introduces us to a groundbreaking tool designed to alleviate choice paralysis among prospective students — ASU’s degree recommendation engine. Powered by generative AI, this tool personalizes degree selection based on a quiz that assesses a student’s preferences and educational goals.Key Takeaways:AI-Powered Customization: The degree recommendation engine uses generative AI to match students with the ideal ASU degree based on their interests and career aspirations.Understanding Student Needs: The tool asks a variety of questions — from academic interests to desired workplace environment — to tailor degree recommendations effectively.Reducing Choice Overload: With over 800 degree options, ASU utilizes this AI tool to help students navigate their choices without feeling overwhelmed.Future of Educational Tools: Beyond degree selection, this AI initiative is poised to personalize the entire educational experience, including financial aid and course selection.Guest Name: Auryan Ratliff, Director of Creative & Emerging Technologies at EdPlus at Arizona State UniversityGuest Bio: Auryan Ratliff is the Director of Creative & Emerging Technologies at EdPlus at Arizona State University and is currently leading a team responsible for building out the new Immersive Technology Initiative for EdPlus. Auryan and his team focus on designing solutions and enhancing the ASU technology stack for a variety of user experience challenges refining how users engage with higher education.
- - - -Connect With Our Co-Hosts:Mallory Willsea https://www.linkedin.com/in/mallorywillsea/https://twitter.com/mallorywillseaSeth Odell https://www.linkedin.com/in/sethodell/https://twitter.com/sethodellAbout The Enrollify Podcast Network:The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Some of our favorites include Generation AI and Confessions of a Higher Education Social Media Manager.Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.Element451 is hosting the AI Engage Summit on Oct 29 and 30Register now for this free, virtual event.The future of higher ed is being redefined by the transformative power of AI. The AI Engage Summit brings together higher ed leaders, innovators, and many of your favorite Enrollify creators to explore AI’s impact on student engagement, enrollment marketing, and institutional success. Experience firsthand how AI is improving content personalization at scale, impacting strategic decision-making, and intuitively automating the mundane tasks that consume our time. The schedule is packed with real examples and case studies, so you leave knowing how to harness AI to drive meaningful change at your institution. Whether you’re looking to enhance student outcomes, optimize enrollment marketing, or simply stay ahead of the curve, the AI Engage Summit is your gateway to the next level of higher education innovation. Registration is free, save your spot today.