45: Marketing budgets: How to create & sustain your budget all year

Marketing budgets - perhaps one of the least favoured parts of becoming a marketing manager? But I am here to tell you my friends, they are not as daunting as they might seem - I promise. In today's episode, I talk you through how I create my budget for the year and then more importantly the steps I implementto ensure each month I feel in control and on top of my budget for a successful running of the whole marketing plan.