Strategic Narrative, GTM Strategy, & Product Launches (with Marcus Andrews, Director, Product Marketing at Pendo)

Marcus Andrews (@marcus_andrews) is Director of Product Marketing at Pendo.io. Before Pendo he was at HubSpot and Google. We talk about design narratives, go-to-market strategy, and product launches.***This episode is brought to you by Oribi, an all-in-one marketing analytics tool. Say goodbye to Google Analytics. To start your free trial, visit oribi.io/dgmg. Use the coupon code DGMG and get 20% off any plan.This podcast is produced for me by my friends at Lemonpie. If you want to launch a podcast strategy for your brand, check them out at www.lemonpie.fm and tell them I sent you.If you're looking for your next role, check out DGMG Jobs -- the place to go to find B2B marketing jobs you’d actually want.PS. here's a secret offer to join DGMG for just $1. Join 2,300+ B2B marketers in the DGMG community today. See you in there.