Christopher Lochhead, 3x CMO, Author of Play Bigger

Christopher Lochhead is a #1 charting Apple podcaster and #1 bestselling Amazon author. His books two books “Play Bigger” and “Niche Down” and two podcast “Follow Your Different” and “Lochhead on Marketing” have won countless awards and become cult classics for entrepreneurs and marketers in Silicon Valley and beyond.Join The DGMG CommunityWant more marketing content like this? Join 1,600 other marketers in the DGMG community today: https://www.patreon.com/davegerhardtThere you can discuss this episode with the group, get the full show notes & transcript, and hop in on an exclusive AMA with Christopher.Thanks to our friends at Hatch for producing this episode -- you can get unlimited podcast editing at www.usehatch.fm.