How Emilie Munroe shows clients that she won’t let them fail

After rising through the ranks at an established design firm, Emilie Munroe felt the pull to start a firm of her own. But instead of rushing out the door with a new brand, the San Francisco–designer made space for her own aesthetic—and her firm—to develop over time. Along the way, she’s discovered that giving clients options makes for a more meaningful design process, and has developed a clear-eyed view on building a team that can support the firm’s growth.LINKSEmilie MunroeKaitlin PetersenBusiness of Home