SEO for Your Digital Marketing Strategy w/ Latesha Lynch

Send me a text!Our conversation today with Latesha Lynch focuses on SEO, brand messaging strategies and promoting one's business or channel on various platforms.Latesha Lynch is a marketing coach, consultant, and community builder.Connect with Latesha!InstagramTiktokYouTubePodcastLatesha's Lead Overflowis a free 3-day workshop to help people find their marketing style and create a marketing strategy that works well with that style.1. Latesha defines SEO as the ability for people to find you anywhere on the internet. Choose keywords based on your niche, content pillars, and what  you want to be known for.Choose marketing channels based on their personality and energy type.Cohesive brand messaging across platforms starts with knowing one's brand voice, values, mission, and vision.2. Focus on Simple ways to promote SEO channels.Share YouTube videos to other platforms or pull quotes from blog posts.Use  email newsletters alongside SEO channels for better implementation.Connect problem-aware content to different stages of awareness.Building authority through content, and brand messaging.3. It's important to collaborate and demonstrate clear messaging in marketing.B's PET framework: Storytelling broken down into beginning, middle, and end.Crystal shares the idea of her YouTube channel called "Knowledge Vomit."Clarity in messaging and  showcasing unique knowledge leads to collab opportunities.Establish trust through collaborations.Connect w/ B: YouTube, School of Podcasting -Launch, Grow, Monetize Your PodcastYou’re don't know where to learn to podcast. Now You do. Click the link.Listen on: Apple Podcasts   Spotify How to Start a Podcast Guide: The Complete GuideLearn how to plan, record, and launch your podcast with this illustrated guide.Support the Show.Search the Simple and Smart SEO Show podcast for something you heard! It's free!JOIN the 3-Day Supercharge Your SEO Challenge!Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line! AFFILIATE LINKS:Start your Shopify Store!Quit guessing with your content! GET SURFER SEO!!!10,000 Jasper words FREE!Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!