From farm worker to farm owner with Virginia Herrera of Eloisa Organic Farm in Oregon

On this week’s podcast we hear from Virginia Herrera about what it’s like to own the farm she worked on for so many years. After working on Spring Hill Farm in Oregon for 20 years, Virginia got the opportunity to buy the farm when the owner retired, and she christened the operation Eloisa Organic Farm, named after her mother.Virginia shares her farming journey- she grew up farming in Oaxaca, Mexico, and started working at Spring Hill Organic Farm in Oregon when she moved to the United States. When the owner of Spring Hill retired, he offered Virginia and her husband the opportunity to rent the land and equipment, and Eloisa Organic Farm was born. They grow a wide range of certified organic vegetable crops and sell through their CSA, farmers markets, and wholesale relationships, and talk about some of the growing strategies that make their produce exceptional.Virginia discusses the surprises and difficulties of being a farm owner and the changes she has made to the farm. She emphasizes the importance of following the laws and regulations of starting a business and saving money to overcome the challenges of obtaining bank loans. She shares their marketing strategies including participating in farmers markets, expanding the CSA program, and differentiating themselves through branding and product variety. Virginia discusses the need for more flexible loans for farmers and the limitations faced by those without social security numbers. She also emphasizes the importance of valuing the work of farmers and appreciating the labor behind the produce. Connect With Guest:Instagram: @eloisaorganicfarmEmail: eloisaorganicfarm@gmail.comPodcast Sponsors:Huge thanks to our podcast sponsors as they make this podcast FREE to everyone with their generous support: BCS two-wheel tractors are designed and built in Italy where small-scale farming has been a way of life for generations. Discover the beauty of BCS on your farm with PTO-driven implements for soil-working, shredding cover crops, spreading compost, mowing under fences, clearing snow, and more – all powered by a single, gear-driven machine that’s tailored to the size and scale of your operation. To learn more, view sale pricing, or locate your nearest dealer, visit BCS America. Farmhand is the only ready-to-ride assistant made by and for farmers. Through a simple text or email to Farmhand, you can offload admin tasks, automate your CSA, update your website, and sell more to your customers. Learn more and take one of our many time-saving tasks for a test drive to see firsthand how Farmhand can help you earn more, and work less at farmhand.partners/gfm. Bootstrap Farmer offers a complete range of growing supplies including heat mats, ground cover, frost blankets, silage tarps, irrigation, and trellising. They also make all-metal, all-inclusive greenhouse kits, constructed of steel made in the USA and fabricated in Texas. Their heavy-duty, Midwest-made propagation and microgreens trays will last for years and are available in a full spectrum of colors. For all that plus experienced support for everything they sell, check out Bootstrap Farmer at bootstrapfarmer.com.  Subscribe To Our Magazine -all new subscriptions include a FREE 28-Day Trial