You Should Consider A Quiz
In a straightforward, tactical advice episode, I make the argument that more ecom stores should consider using quizzes as a core part of their customer acquisition funnels.
Quizzes are fun, engaging, yield loads of customer data, capture email & SMS info at massive rates, and maybe most crucially, are highly effective at guiding customers to the exact right product for them.
What's not to love?
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The Andrew Faris Podcast is now available on YouTube at www.youtube.com/@andrewfarispodcast.
EPISODE HIGHLIGHTS
[00:00:09] Using quizzes for customer engagement.
[00:08:09] Quiz as a fun and effective shopping experience
[00:09:23] Quiz as landing page alternative.
[00:18:12] Quizzes improve customer engagement.
[00:19:40] Start with Octane AI.
EPISODE SPONSOR
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RESOURCES REFERENCED IN THIS EPISODE
OctaneAI Shopify Quiz Builder
"You Have To Bridge The Digital Gap" AFP episode (Apple, Spotify)
Bambu Earth Quiz
FOLLOW UP WITH ANDREW
Follow Andrew on Twitter: @andrewjfaris
Email Andrew: podcast@ajfgrowth.com
Work with Andrew: www.ajfgrowth.com
EPISODE MUSIC
Music Intro: "Tell Me Mama" by The Devious Means
Music Outro: "Rusty Little Scissors" by The Devious Means
You Should Consider A Quiz