Consumer Behavior x Marketing, with Dr. Soňa Kľučárová
Release Date:
In this episode I sat down with Dr. Soňa Kľučárová, Assistant Professor of Marketing at University of Nebraska at Omaha. We discuss the consumer behavior research Soňa has done including on luxury product consumption, status-based consumption, impacts on charitable behavior, and more.
Watch this episode on YouTube!
Join the discussion below!
Twitter | LinkedIn
Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com
Click Here for Transcribed Episodes of Marketing x Analytics
All view are our own.
Consumer Behavior x Marketing, with Dr. Soňa Kľučárová